Strangers to Superfans. Book Marketing With David Gaughran

IT’S TELEVISION TUESDAY!

 

 

 

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Strangers to Superfans. Book Marketing With David Gaughran

 

 

 

 

 

 

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From the author of Let’s Get Digital and Let’s Get Visible, this book will change how you think about marketing. Strangers to Superfans puts you in the shoes of your Ideal Readers, and forces you to view your marketing from their perspective.

*Learn the five stages in the Readers’ Journey.
*Identify where your blockages are and how to fix them.
*Optimize each stage to increase conversion.
*Boost sales by making the process more frictionless.
*Build an army of passionate readers who do the selling for you.

It’s not enough to know who your Ideal Readers are, you also need to imagine how they feel when a recommendation email arrives containing your cover. You must figure out why they hesitated before clicking the Buy button. And it’s crucial to determine why they liked your book enough to finish it… but not sufficiently to recommend it to their friends.

The Reader Journey is a new marketing paradigm that maps out the journey your Ideal Readers take in their transformation from strangers to superfans.

 

Amazon | Goodreads | Website

 

 

 

What did you take away from this interview? Tell us in the comments!

 

Benjamin Thomas

@thewritingtrain

http://www.mysterythrillerweek.com

 

 

 

 

 

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How to Shift from Hobby Writer to Pro Writer with Honoree Corder

IT’S TELEVISION TUESDAY

 

 

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How to Shift from Hobby Writer to Pro Writer with Honoree Corder

 

 

 

 

Do you have an accountability writing partner to help you achieve your dreams?

 

 

Benjamin Thomas

@thewritingtrain

http://www.mysterythrillerweek.com

 

 

 

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How to Engage Your Readers with Facebook Live

IT’S TELEVISION TUESDAY!

 

 

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SPF Podcast 108 Cecelia Mecca FB LIVE

 

 

 

 

Full Transcript | Free Facebook Live Guest Prep Sheet

 

 

 

How do you engage your readers? Tell us in the comments!

 

 

 

Benjamin Thomas

Twitter | Facebook | AudioSpy | MTW | Book Reconn

 

 

 

 

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Changes In The Publishing Industry And Launching Non-Fiction Books With Dan Blank

IT’S TELEVISION TUESDAY FOLKS!

 

 

 

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Changes In The Publishing Industry And Launching Non-Fiction Books With Dan Blank

 

 

 

 

 

What changes have you seen in the publishing industry? Tell me in the comments!

Benjamin Thomas

@thewritingtrain

http://www.mysterythrillerweek.com

 

 

 

How To Manage Your Time and Automate Your Author Marketing With Nick Stephenson

IT’S TELEVISION TUESDAY FOLKS!

 

 

 

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How To Manage Your Time and Automate Your Author Marketing With Nick Stephenson

 

 

 

 

 

 

How are you managing your time?  Tell me in the comments!!

Benjamin Thomas

@thewritingtrain

http://www.mysterythrillerweek.com

 

 

 

7 Things No One Tells You About Becoming a Self-Published Author

IT’S TELEVISION TUESDAY FOLKS

 

 

 

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7 Things No One Tells You About Becoming a Self-Published Author

 

 

 

 

 

What is something you wish you knew before self-publishing? Tell me in the comments!!

 

 

 

Benjamin Thomas

@thewritingtrain

http://www.mysterythrillerweek.com

Small Press Publishing And Selling Non-Fiction Books With Alison Jones

IT’S TELEVISION TUESDAY FOLKS!

 

 

 

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Small Press Publishing And Selling Non-Fiction Books With Alison Jones

 

 

 

 

 

 

Did you pick up some new tips? Tell me in the comments!!

Benjamin Thomas

@thewritingtrain

http://www.mysterythrillerweek.com

The Importance Of Time For Selling Books And Building An Author Career With Bryan Cohen

 

IT’S TELEVISION TUESDAY FOLKS!!!

 

 

 

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What did you get out of this video? Tell me in the comments!

Benjamin Thomas

@thewritingtrain

http://www.mysterythrillerweek.com